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Oliver Buchannon
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Welcome to my newsletter! You're giving someone who enjoys talking way too much already, yet another platform to speak their mind. A true hero.

If you’ve dieted more than twice in two years, read this

Feb 26, 2026

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4 min read

If you’ve dieted more than twice in two years, read this

You need an exit strategy

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Eating 'healthy' can make you fat

Feb 19, 2026

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3 min read

Eating 'healthy' can make you fat

A surplus is a surplus, whether it's from pizza or salad

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Sheep
More time in the gym ≠ more progress

Feb 12, 2026

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3 min read

More time in the gym ≠ more progress

2–3 sessions a week will beat your fake 6-day split

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Sorry you missed it.

Feb 7, 2026

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2 min read

Sorry you missed it.

Genuinely. So here's a coaching discount for you to say thank you for being here.

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Last email today. Promise.

Feb 6, 2026

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1 min read

Last email today. Promise.

If you're even remotely on the fence, you OWE it to yourself

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A personalised fat-loss programme to get shredded for summer

Feb 6, 2026

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1 min read

A personalised fat-loss programme to get shredded for summer

I've already started writing people's personalised programmes for Spud to Stud. I want you to have yours too.

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Cart closes today. Last chance.

Feb 6, 2026

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1 min read

Cart closes today. Last chance.

After today, you'll have to wait 3 months for another chance to join Spud to Stud.

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Doors close tomorrow ⬇️

Feb 5, 2026

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2 min read

Doors close tomorrow ⬇️

Cart for Spud to Stud closes tomorrow. Do yourself a favour and don't miss the chance to feel INCREDIBLE this summer.

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Why haven’t you signed up yet?

Feb 4, 2026

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3 min read

Why haven’t you signed up yet?

Genuinely asking, what’s stopping you from joining Spud to Stud and getting in the best shape of your life?

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Think you don't have enough time or money?

Feb 3, 2026

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4 min read

Think you don't have enough time or money?

You don’t need more hours, more meals, or more motivation. You need less bullshit.

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EVERYTHING included in Spud to Stud

Feb 2, 2026

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3 min read

EVERYTHING included in Spud to Stud

What it is. What you need. How it works.

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Over 200 physiques changed.

Feb 1, 2026

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4 min read

Over 200 physiques changed.

Confidence, strength, rehab, mindset, all of it. Spud to Stud is still open, secure your spot before it's too late

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Still thinking about it?

Jan 31, 2026

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1 min read

Still thinking about it?

Others didn't and now they're going to be in INCREDIBLE shape for Summer. You should join them.

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Spaces are going FAST...

Jan 31, 2026

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2 min read

Spaces are going FAST...

But I want YOU to have a chance to join before they're all gone

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CART IT NOW OPEN

Jan 31, 2026

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1 min read

CART IT NOW OPEN

Time to get serious about your fat loss and commit to a plan that WORKS

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Cart Opens Tomorrow. That’s It.

Jan 30, 2026

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3 min read

Cart Opens Tomorrow. That’s It.

Cart Opens Tomorrow. 20 spaces max. Once they're gone, that’s It.

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I chat a lot of shite... so don’t take it from me.

Jan 29, 2026

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2 min read

I chat a lot of shite... so don’t take it from me.

Spud to Stud opens in 2 days. Watch this before you decide.

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Panic-cutting before a holiday is grim

Jan 27, 2026

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3 min read

Panic-cutting before a holiday is grim

Do THIS instead and future you will worship the ground past you walks on

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EVERYTHING you get with Spud to Stud

Jan 26, 2026

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4 min read

EVERYTHING you get with Spud to Stud

Personalised fat loss training plan, weekly check-ins, webinars, PRIZES.....

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6 DAYS OUT

Jan 25, 2026

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3 min read

6 DAYS OUT

You've got less than a week to join Spud to Stud

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Sheep
7 Days Out. That’s It.

Jan 24, 2026

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4 min read

7 Days Out. That’s It.

Spud to Stud starts in ONE WEEK

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14kg down. Confidence fixed. Rugby improved.

Jan 23, 2026

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3 min read

14kg down. Confidence fixed. Rugby improved.

And all without starving himself or doing 100 hours of cardio a week

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Sheep
January is open season for fitness scams

Jan 22, 2026

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4 min read

January is open season for fitness scams

If you’re going to spend money in January, spend it on these

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How much have you spent on shite today?

Jan 19, 2026

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3 min read

How much have you spent on shite today?

Wouldn't you rather spend LESS and get into serious shape?

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Sheep
You need to stop lying to yourself mate.

Jan 17, 2026

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4 min read

You need to stop lying to yourself mate.

You don't lack time, be honest.

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