Why Your £10 Coaching App Is Shite

Stop Wasting Money on Budget Fitness Apps

February 27, 2025

Ello,

Let’s talk about money vs value when it comes to your fitness

You’ve probably seen dozens of gymfluencers trying to sell you their a £10-a-month fitness app, promising to revolutionise your life. Cheap. Easy. Too good to be true, right?

But £10 a month gets you… exactly what you’re paying for (Hint: 💩💩💩)

Fitness Apps: What You’re Really Buying

These are one-size-fits-all, cookie-cutter workouts with zero personalisation

  • Injured? Too bad, there’s no one to help you modify your exercises 🤕 

  • Your gym doesn’t have the equipment listed? Guess you’re skipping that day ❌ 

  • Plateaued in progress? The app won’t notice or care 🤷‍♂️ 

It’s like buying a suit off the high street. Sure, it’ll fit someone

But is it tailored to YOU? No

Coaching costs more than an app, as it rightfully should

Why Coaching Costs More

Now let’s talk about bespoke coaching. I mean the kind of programme that costs £150+ a month

It’s not expensive just for the sake of it. Here’s what you’re actually investing in:

  1. Personalisation
    Every single rep, exercise, and macro is designed for YOU. Your goals, your schedule, your injuries, your preferences

  2. Accountability
    An app doesn’t message you when you skip your workout. A coach will—and they’ll ask why

  3. Real Adjustments
    Progress stalling? Energy levels tanking? A coach will tweak your programme so it works again

  4. Support
    Questions about form, injuries, or diet? Your coach is there to guide you, not some FAQ page

  5. Experience and Expertise
    You’re not paying for a workout; you’re paying for years of education, trial and error, and helping people just like you actually get results

Most people who spend £10 on a generic app quit after a month or two. Why? Because it’s not working, and they’re not supported 👎️ 

Then they’re back at square one, ready to spend another £10 on the next shiny new programme…

Meanwhile, the people who invest in bespoke coaching stick with it, see results, and—here’s the key—actually learn how to keep those results for life

Is Coaching Right for You?

If you’re happy wasting your time (and money) going around in circles with apps and PDFs, that’s fine

But if you’re done wasting time and want to invest in something that actually delivers results, coaching is where the real value lies

Because £150 isn’t just the cost of coaching—it’s the cost of finally getting your shit together and making real progress 👀 

Cheers,
Sheep 🐏